SEO (search engine optimisation)

Search engine optimisation is the knowledge of a how a search engine works, and utilising it to your advantage.

Each search engine crawls a website taking into account thousands of different factors, and it's these factors which are used to position a website in search results.

Many of the factors look to see the quality of a website. For instance, if a website is well crafted and thought out.

By knowing what factors search engines take into account, it's possible to optimise a website for certain keyword/search phrases.

If you have a web design project that you would like to discuss, please call me on +44 (0) 1392 581080 or head over to my ‘Contact Me’ page to get in touch.